Archive for March, 2009

Earth Hour Singapore on 28 March, 830pm

Earth Hour is here again.

It’s organised by World Wildlife Foundation (WWF) to promote greater awareness on climate change.

All you have to do is to switch off your lights for an hour at 830pm (wherever you are) on 28 March.

Earth Hour 2009

You simply can’t miss it this year, it’s splashed all across our Singapore mass media:

TodayOnline

A dark, green, snowball effect: 300 companies, and counting, to switch off their lights

Earth Hour = Happy Hour

Get officially involved

Electric New Paper

Lights out for a good cause

Straits Times (subscription required)

Earth Hour set to be bigger here this year

Highlights of this year’s Earth Hour

Lianhe Zaobao (Mandarin)

这个星期六 让我们熄灯一小时 (Let’s switch off the lights for an hour this Saturday)

The big difference this year is the enthusiastic participation of companies. At last count on the Earth Hour web site, there’re over 530 participating organisations.

(Star Bamboo would have been a participant, the only problem is that we’re already closed on Saturdays. So how do we join in? I would have preferred it to be on a Friday.)

Anyway that’s definitely a big increase over the number of participants last year, which I recall had a rather muted response. In fact, Earth Hour 2008 was so unmemorable for me I almost confused it with Live Earth 2007!

I’ll end with a video message from our very own eco-celebrity, Nadya Hutagalung, who’s leading by example in building her eco-house.

(I’m having trouble embedding the Youtube video, you can check it out here instead.)

Comments (2)

Star Bamboo in Oasis Magazine (Sep 08 issue): The Inside Story

Hi everyone, it’s been a while since a proper update.

Here at Star Bamboo, we’ve been busy expanding and training a team of bamboo flooring advisors in the past few months. Despite the current economic climate, I do believe there is in fact, a growing market for eco-friendly products.

If you’re a fan of interior design magazines, you might notice that Star Bamboo has been prominently featured in recent issues (go check out our media section).

Mind you, these aren’t paid advertisements. They’re specially selected by the editors for a free write-up.

I thought it’d be interesting to tell you some of the behind-the-scenes effort that went into these projects.

Let’s take a look at the Oasis Sep 08 issue today.

Oasis Magazine (Sep 2008)

“Sustainability in Singapore: Plans for this little green dot”

This issue featured 3 photographs from our South Korea projects. These are model showrooms of a residential development project we did.

Star Bamboo was first established in 2001, and from the very beginning, we targeted the export market. South Korea has always been one of our major markets.

The market has wide acceptance of bamboo flooring, and customers loved the designs and eco-friendly properties.

Our bamboo flooring has been specially adapted for the cold Korean winters. The apartments are fitted with underfloor heating systems using hot water pipes.

This means our flooring has to withstand the huge pressures that come from contrasting temperatures: cold on top, hot at the bottom.

It is also thinner than usual, being 12mm thick instead of our standard 15mm. This allows the heat to transmit efficiently and bring the temperature up to a comfortable level quickly.

The design you see are that of the Carbonised Horizontal design. The Carbonised colour is similar to popular hardwoods such as oak, while the Horizontal pattern shows off the distinctive bamboo design. No wonder it is so popular in South Korea.

Do check out the other choices available, and I’ll share with you more stories from our featured projects soon. :)

Comments